A week into the job, Jesse walked into the surgical waiting room and realized he had already been there too many times.
He was the new OR manager, still learning the rhythm of the facility, when a familiar pattern began to repeat. A family needed an update. Then another. Then the first family again. Before long, he was running service recovery instead of running the day.
“I found myself giving updates to the patients’ families multiple times in a single day,” he said. “At that point, I realized my workflow was interrupted, and I couldn’t continue to do service recovery on a constant basis, especially when we had days with 14, 15, 16 patients.”
That moment matters because it highlights something most OR leaders already know in their bones but don’t always say out loud:
OR efficiency is not only about what happens in the room. It’s about everything that pulls your team away from keeping the perioperative system moving.
And one of the biggest, most preventable time drains is family communication when it isn’t treated as a workflow.
You optimize OR time by removing avoidable disruption. One of the most overlooked sources of delay is the interruption cycle created by family updates, hallway questions, and service recovery. When you shift updates into a simple, templated, milestone-based messaging workflow, you give nurses and leaders time back, reduce variability across the day, and protect flow from pre-op through PACU.
Jesse described it plainly. Before a digital workflow, there wasn’t patient access to staff dedicated to updates. Nurses in ambulatory, PACU, and even the OR were responsible for going out to speak with families. Sometimes families waited until the surgeon could come out, which created “a lot of anxiety and anticipation.” Anxious families tend to seek information wherever they can.
That dynamic costs you in four ways:
If you want to optimize time in the OR, you don’t just optimize cases. You optimize everything that steals attention and motion from the people running them.
Families don’t need constant messages. They need reassurance and progress.
Build a small set of updates aligned to the perioperative journey:
This matters because uncertainty drives interruptions. When families know updates are coming, they are less likely to chase staff.
Jesse’s team also discussed where this is heading next: deeper integration, so that updates can become increasingly automated as the patient moves through stages of care.
If an update takes minutes, it’s disruptive. If it takes seconds, it fits into the workflow.
Jesse described using quick, templated messages that could be sent in “20 to 30 seconds.” That is not a minor detail. That is the difference between:
Templates also remove the “write the perfect message” burden from staff and keep communication consistent for families.
Before messaging, families would leave the waiting area and walk down hallways to find someone. Jesse described how they would interrupt nurses who were charting or caring for other patients, because “that’s just the only person they know that was taking care of their family.”
After messaging, the script became simple: “You’re on the messenger. We’ll let you know when they move to the next stage.” And then they actually received the updates.
The result Jesse described was operational gold: families stopped coming to the desk because they were informed.
Service recovery is not a two-minute conversation. Once you’re involved, you’re involved.
In the transcript, the team talked through this truth: when a family becomes dissatisfied because they feel uninformed, the leader gets pulled in, and now that leader has to interact with that family multiple times throughout the visit.
After implementing the messaging workflow, Jesse said he didn’t have to do it nearly as often. And when a leader did need to interject, they could do it through the app without leaving their workstation.
That’s how you protect OR time: reduce escalations, and make the escalations that do happen less disruptive.
If you only think about communication during the case, you miss a major opportunity.
Jesse described messaging as another avenue to reach patients and caregivers before surgery for:
He also pointed out something every perioperative team recognizes: patients may not answer calls or check emails, but caregivers often respond to texts.
That matters because pre-op confusion becomes day-of delays. And day-of delays turn into lost OR time.
You don’t need perfect analytics. Measure what reflects flow and disruption.
Jesse also gave a practical way to monitor adoption: review conversations to ensure staff are engaging and families are receiving updates.
Communication won’t replace scheduling fixes, but it reduces variability that makes your core metrics worse:
If you want one high-impact move:
Implement milestone-based, templated family updates so families stop seeking information in hallways and nurses stop leaving care areas to chase communication.
Jesse described the before-and-after in human terms. Before, families waited, anxiety built, and staff were interrupted repeatedly. After updates were real-time, families were relieved and the day ran more smoothly.
Or as he put it: without a tool like this, you’re back to “walking down the hallway, asking for the family member, giving an update, walking back… and then doing it again.”
How can I optimize time in the OR without adding staff?
Reduce hidden work like hallway questions and service recovery by making family updates predictable, templated, and digital.
Why does family communication affect OR efficiency?
Because it creates travel time, interruptions, and escalation loops that pull nurses and leaders away from throughput-critical tasks.
What is the long-term best practice?
Move toward automated milestone updates tied to perioperative stages, ideally integrated with your EMR, to improve communication and reduce staff effort.